IVCA Launches Industry Survey

Woodnewton Associates Undertake Independent Survey

The IVCA has launched a comprehensive survey of the corporate communications industry.  The survey is being undertaken independently by Woodnewton Associates.  All members have been invited to take part and provide their feedback on the IVCA, the industry and the impact of the current financial uncertainty.

The closing date for the survey is 24th December 2008.  Any members who have not received their email invitation should contact Prashant Yadave or Mark Gill at Woodnewton on 020 7242 1133.  The findings of the survey will be published in the New Year.

Launching the survey IVCA Chief Executive Marco Forgione said: “This is the most comprehensive survey of our industry to be undertaken in many years.  It is  a great opportunity for IVCA members to give their views on their association and the wider industry.  The feedback we receive will help ensure that over the coming months as an organisation we focus on the issues which matter most to our members.

The sector insight will also be helpful in providing a clear view of how the financial situation is impacting our industry.  I hope many members use this opportunity to have their views included in our decision making.  It is my intention to build on this survey and develop an annual update which will allow us all to effectively track the changing nature of our industry, helping to create a useful business planning tool and barometer of change.”