Advertising Promotion and Campaigns
IVCA Clarion Award Winners 2007
Supported by Rio Tinto
Green Design
For: Toyota Motor Europe
Produced by: Coast
Toyota’s highly creative and inspiring campaign focuses clearly on the role major brands can play in championing outstanding examples of clean efficient designs and technology.
Royal Navy – The Abolition of Slavery 200
For: Directorate of Defence Public Relations Royal Navy
Produced by: Grosvenor Vision
Grosvenor Vision’s powerful short cinema film and 15 minute educational DVD, which will be sent to every Secondary School in the UK, is designed to show the modern Royal Navy’s Maritime Security Operations and how this compares to its policing role 200 years ago, which helped secure the end of the Transatlantic Slave Trade.
Wrap Up Warm
For: Sir Paul and Heather McCartney
Produced by: SmokeyBlue Media
An outstandingly successful campaign which was central in banning the import and export trade of cat and dog fur in the EU and secured China’s agreement to stamp out the horrific trade altogether.
Highly Commended Nominees
“The Deadly Push”, India
For: Safepoint Films + The Government of India
Produced by: Safepoint Films
Anti-Apathy, Worn Again & The Nag
For: Anti-Apathy
Produced by: Flo Creative and Rachel Alcalay
You Control Climate ChangeFor: The European Commission, DG Environment
Produced by: Influence and M+C Saatchi